aqssì [/akkuˈsi/]:

a term from the Neapolitan dialect (accussì)

used to express emphasis or reinforcement in describing something; it means exactly like this, in this way, in this form.

You’re beautiful as you are, si bell accussì

aqssì was born from this vision, a project by two young Neapolitan women: Malvina De Rosa, from the fashion industry, and Giordana Frasca, a medical student. Their shared passion for skincare gave rise to a brand that blends style and science.

What do we believe in?

Simplicity

Our formulations are simple, our image minimalistic, and our idea of beauty is to remain “aqssì,” simple and natural.

Inclusivity

We recognize that the only true diversity lies in skin type. In aqssì, every person finds their beauty ally because we firmly believe that each individual’s authenticity is the true beauty standard to highlight. Our products are designed to meet the specific needs of every skin type, thus celebrating individual uniqueness.

Sustainability

Every choice at aqssì is guided by sustainability. Our ingredients are plant-based and come from low environmental impact processes. The packaging is made from recycled and 100% recyclable materials, such as FSC-certified paper for responsible forest management. Furthermore, the production process is powered by clean, renewable energy, thanks to the use of solar panels that power the entire company.

aqssì is more than a skincare routine; it is an invitation to experience beauty authentically, unconventionally, free from stereotypes and labels, staying true to oneself and enhancing one’s essence.

Don’t change, be better!